With the world still in the midst of the coronavirus pandemic the impact on artistes and the music industry is substantial, here’s what Alan Sheppard had to say about it:
“Globally, the impact that Covid-19 has had on the world of music has been twofold. While financially it has dealt a devastating blow to earnings, it has also given artists and song writers, producers and social media entrepreneurs a push into creating more content while improving their craft.
It has made us all take inventory of where we are, what we have achieved so far, and how we need to act on in order to make our dreams become a reality. There is a surge of creativity and innovation in the music industry globally.
The old saying, “when the going gets tough, the tough get going”.”
Bio: “Alan Sheppard is an international solo artist and singer songwriter with global hits and a career spanning decades. Alan was also co-founder, songwriter and lead singer of the world renowned Caribbean group Spice and Company.”
Interview by Digital Content Producer Azania Phillips